Influencers
Film + video Creators
Launched and led Vimeo’s first-ever influencer marketing program, building it from the ground up and partnering with top video creators across platforms to reach new audiences. From GTM launches to event promotion, the goal was always the same: use authentic creator partnerships to make Vimeo feel relevant, human, and worth paying attention to.
Lifestyle + Interior Design
Launched and scaled the brand’s first affiliate program, onboarding 100+ publications and creators across digital channels. Built and nurtured influencer relationships, leading gifting programs and long-term collaborations to support retail and design studio business.
Click on the images to see the full posts.
Fashion
Developed Joules’ first U.S. influencer network, onboarding 150+ creators through contracts, gifted partnerships, and activations to support digital campaigns and long-term brand relationships.
Click on the images to see the full posts.
